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Concepts

Core concepts behind EUlabel — Digital Product Passports, GS1 Digital Link, the resolver, and scan analytics.

EUlabel sits at the intersection of product identity, regulatory compliance, and developer infrastructure. Understanding these four concepts will give you the mental model for how everything fits together.

Digital Product Passports

EU-mandated machine-readable datasets for physical products under the Ecodesign Regulation

GS1 Digital Link

The standard for encoding GTINs into web-resolvable URIs that work as both barcodes and web addresses

The Resolver

The routing engine behind the QR code — one scan, multiple audiences

Scan Analytics

Structured scan events captured at the infrastructure layer before redirect

How they connect

Physical product with QR code
         |
   GS1 Digital Link URI (product identity)
         |
   Resolver (routing engine)
    /    |    \
Consumer  Regulator  Recycler    ← audience detection
   |        |          |
Passport  JSON-LD   Materials    ← Digital Product Passport data
         |
   Scan Analytics (captured before redirect)

Introduction

Learn about Digital Product Passports, GS1 standards, EU compliance, and how the EUlabel platform works.

Digital Product Passports

What Digital Product Passports are, the EU regulatory context, and how EUlabel fits in.

On this page

How they connect